Broc Glover's Breathe Easy Ride Against Cystic Fibrosis

MEDIA: SEE ATTACHED IMAGE

Join the 1st Annual Broc Glover's Breathe Easy Ride Against Cystic Fibrosis

On Sunday, March 30, 2008, motorcycling enthusiasts can ride alongside some
of their favorite racing legends in a fun street ride to benefit a great
cause. This event is the 1st Annual Broc Glover's Breathe Easy Ride Against
Cystic Fibrosis, and it takes in about 100 miles of scenic backcountry
roads through the hills of northern San Diego and southern Riverside
counties. The ride begins and ends in Temecula, CA, and includes
motorcycling celebrities, food, beverages, prizes and more—including a
Jesse Rooke custom Harley-Davidson as Grand Prize!

Motocross racing legend and AMA Hall of Fame member Broc Glover is the
moving force behind this event, and for good reason: His son Dayne has been
diagnosed as having Cystic Fibrosis, a cruel and life-shortening disease.
So now Glover is bringing to bear the intensity and focus that made him a
renowned MX competitor into the fight against CF.

"Before our son, Dayne, was diagnosed with Cystic Fibrosis, I had barely
heard of the disease,” Glover says. "I am reaching out with a goal to
increase awareness and raise research funds for the Cystic Fibrosis
Foundation, an organization that has taken the lead in raising funds and
promoting research towards a cure. We are not talking about research that
will take place in years to come; we are talking about breakthrough
research that is happening right now. The cost of conducting research is
extraordinarily expensive, yet it’s literally extending the lives of CF
patients today, including my son—so this work is very effective and
extremely personal.

"Our family has been overwhelmed by the support and generosity the entire
motorcycling community is demonstrating with this event. It is truly
awesome what amazing people motorcyclists are, a caring group that embraces
all participants as part of their own extended family. We have been truly
touched by the huge response we are receiving for this event."

Maria Olson, Executive Director of the San Diego chapter of the Cystic
Fibrosis Foundation, added, “When the Foundation was started in 1955,
children were not expected to live to make it to elementary school. Today
the average life expectancy of CF patients has risen to 37 years. The
Foundation’s roots began with the parents of children with CF; there is no
government funding for this disease, it relies strictly on private
donations. Our business model is like no other charity; we take the funds
we raise and directly approach biotech and pharmaceutical companies to
conduct research on behalf of CF. More than 90 cents of every dollar raised
goes directly to research.”

A host of racing greats and other motorcycling personalities will be
joining Glover for this event:

Mike Bell: 1980 AMA Supercross champion and factory Yamaha racer.

Roger DeCoster: Five-Time Motocross World Champion and des Nations
Champion. Roger’s 30-year-old nephew is afflicted with Cystic Fibrosis.

Gevin Fax: model, actress, musician and motorcycle enthusiast. She annually
performs the National Anthem at Love Ride and Beach Ride.

Betsy Huelskamp of WRN, Easyrider magazine and the Discovery Channel's
“Biker Women” and “Everest Beyond the Limit.”

Rick Johnson: One of the greatest AMA motocross and Supercross racers of
all time.

Danny LaPorte: 1979 500cc Motocross National Champion, member of first U.S.
winning Motocross des Nations team and 250cc Motocross World Champion.

Eddie Lawson: Four-time World Road Racing Champion.

Jeremy McGrath: Supercross legend, 10-time champion.

Roland Sands: National Champion road racer turned custom bike builder.

In addition, famous bike builder Jesse Rooke will be joining the group and
has also created a specially customized Harley-Davidson motorcycle that
will be given away to one lucky winner as the Grand Prize in addition to
other prizes awarded at the conclusion of the ride. Famed announcer Larry
Huffman will MC the event. Also, there will be an online auction connected
with this event that will feature motorcycle memorabilia including a
Valentino Rossi-autographed AGV helmet, MX gear from Chad Reed, Ryan
Villopoto, Jeremy McGrath and more, plus a Jason Pridmore 2-day STAR riding
school.

To get the full low-down on Broc Glover's Breathe Easy Ride Against Cystic
Fibrosis or make a donation, log on to www.breatheeasyride.com and find out
how you can join this event and contribute to the battle against Cystic
Fibrosis.



------ End of Forwarded Message
(See attached file: brocdaynejesse.jpg)

To All,
The below press release went out late Thursday within the motorcycling
community via Dunlop's marketing agency, Vreeke & Associates.

My heartfelt thanks to all who have helped get this event off the ground.
I am very excited to be involved in this charity event especially since it
is for a cause that is so very personal. The March 30th, Breathe Easy Ride
should be an enjoyable day of motorcycling and camaraderie all the while
raising funds and awareness for Cystic Fibrosis.

Since we are generating revenue through many different avenues including
raffle-style giveaways and an on-line auction, all charitable donations of
product and memorabilia items are openly welcomed. If you wish to
contribute in any way please feel free to contact me directly.

Kindest regards,
Broc

PS - If you have already received a copy of this release please accept my
apologies for the repetition.

http://www.breatheeasyride.com/


Broc Glover
Sr. Manager, Motorcycle Off-Road & Supermoto
Goodyear Dunlop Tires N.A., Ltd.
PO Box 9431
Rancho Santa Fe, CA 92067
Phone/Fax: 858-792-5221
Cell: 858-344-9054
E-mail: bglover@dunloptire.com

Twowheelsteals.com up to 60% off

On Twowheelsteals today and not for very much longer, you've got some interesting stuff to choose from. On there in limited quantities we have POD MX Knee braces, half off. Troy Lee Helmets something like 30 or 40% off (my calculator is broke), some Adler Supermoto Slipper clutches, half off. Pro Grip body armor, 60% off. Go get 'em. Check the Deals Page.

Got friends? Forward this email to your favorite cheap friends! They'll thank you later.

www.twowheelsteals.com

Powered by Motostrano.com

DIY Bike Mods

I'm going to propose that that there should be a new community education program offered by community colleges or recreation departments. It could be called something like "DIY Motorbike Customizing" or "Motorcycle Modification Class 101". Face it, most dudes have no design skills whatsoever and should not be allowed to customize their own motorcycles from their stock form. Maybe there should be some kind of extra license that you need to get from the DMV before you can actually purchase aftermarket parts for your bike. In order to get this license, you'd have to at least take a 1 hour class at your local library or something. How many times have you gazed at some bike parked there, or showed up at your local bike hang out, only to see some sorry looking motorcycle that would be perfectly fine and attractive, had it not been utterly abused by its owner who has no concept of taste or design. Seeing it resting there, is so sad. You want to rescue it from its abusive parent. These bikes looks like bastard children. They look like kids who had to get their hair cut by their dads last minute. They look like houses whose owners spend way, way too much time upgrading their house after a sunday shopping splurge at Home Depot. Completely mis-matched crap from the on sale rack.

I didn't see the bike myself, but a colleague told me about a guy who had the freakin' gall to mount one of those cheap ass power flow car exhausts you can buy at Kragen to his motorcycle. Then there's the "Sticker Fast" jokers. These are the dudes who believe Motorcycle Customization in its purist form consists of applying a few free stickers to a bike, placed strategically in special go-fast zones, sorta like race bikes seen at some race track or another.

With so much cheap-ass billet or chromed product available, it's really amazing that more freakish 2 wheeled monstrosities aren't parked in front of your favorite Bucks on any sunday. Some day, the small little section of the Indy Dealer Show reserved for "the Chinese" might just be the majority of the show. Some day, high end Italian aftermarket stuff, might just cost triple what it costs now. Some day, Japanese motorcycles might just be as exclusive as European bikes and Chinese bikes will be the new rice rockets. The Chinese bike owners will be saying "oh, you have a Honda? Wow, I heard you have to get that serviced like every 20000 miles and it costs a lot. Sure looks cool though."

In a lot of ways, bike modification for the masses has become a lot like knitting, or Bathroom decoration. "Will these spring caps match my forks?" "I need to make sure that the red on these preload adjusters is the same kind of red on my swingarm spools. If it's not the same kind of red, there's going to be a problem." Or, we could talk about matching up 'carbon weaves'.

This is from full grown men, who typically can't ride for skat.

2008 AMA SUPERMOTO CHAMPIONSHIP ANNOUNCED

2008 AMA SUPERMOTO SCHEDULE ANNOUNCED

PICKERINGTON, Ohio (February 8, 2008) – AMA Racing has announced its schedule for the 2008 AMA Supermoto Championship.

2008 AMA SUPERMOTO CHAMPIONSHIP
DATE LOCATION
April 11-12 Qualcomm Stadium, San Diego, CA*
July 13 Pacific Grand Prix, Pacific Raceways, Seattle, WA
Aug. 1-2 Home Depot Center, Los Angeles, CA*
Aug. 10 New England Supermoto Classic, Hartford, CT
Aug. 24 USA International Raceway, Shawano, WI
Sept. 7 Miller Motorsports Park, Tooele, UT
Nov. 1 Auditorium Shores, Austin, TX
Nov. 8 TBA, Las Vegas, NV
*In conjunction with X Games
Dates and Locations Subject to Change

About AMA Racing

AMA Racing is the competition arm of the American Motorcyclist Association and is the leading sanctioning body for motorcycle sport in the United States. Its professional properties include the Monster Energy® AMA Supercross Series, an FIM World Championship, the AMA Toyota Motocross Championship presented by FMF, the AMA Superbike Championship presented by Parts Unlimited, the AMA Flat Track Championship, the AMA Supermoto Championship and the AMA Pro ATV Championship. In amateur and pro-am competition, AMA Racing sanctions over 4000 events in 24 different disciplines and supports over 110 thousand active members. For more information about professional racing, visit www.amaproracing.com. Accredited media outlets can also access an on line Press Room at www.amaproracing.com/pressroom. For amateur racing information visit www.amadirectlink.com/amrace/amasports.asp.

--
Joe Witherspoon
Motostrano.com
650-780-9306
www.motostrano.com
joe@motostrano.com

Motostrano Downshift Newsletter

In this installment of the Downshift we'd like to introduce you to a new 'child site' of ours called TwoWheelSteals.com. A cute little thing that can barely walk or talk and still poops in its pants. If you can spell it, or click on it, doing so will open up a great galaxy of enormous savings to you for many years to come. Not your average "sell everything and anything" web site - but you wouldn't expect that from us now would you? Make sure to sign up for the Email Alerts over there. Deals are uploaded and removed daily. Once they are gone, that deal you thought you saw for 80% OFF whatever super product we may or may not have had is gone for ever, only to be re-borne as another deal, in another era, another time zone, with no memory of its past.

Feel free to call your order in at +1-888-383-3419, place your order on our website 24 hours a day, or visit our retail outlet store during regular business hours.

TwoWheelSteals.com

Motostrano has launched TwoWheelSteals.com, a web site that proclaims to offer up to 10 killer deals on killer motorcycle products per day. All items are sold as is, at rock bottom prices and items are updated and removed daily as stuff is sold.

Sign up for the web site's Email Alerts to be notified of new additions so you can swoop down on them like Hawk.

Team DNA Energy Drink/Shea Supermoto Racing

Team DNA Energy Drink/Shea Supermoto Racing
to compete in AMA Supermoto Lites class

MotoPR to handle public relations and marketing efforts

HOUSTON (January 15, 2008) – The new Shea Supermoto Racing Team is pleased to announce that DNA Energy Drink has signed on as the title sponsor of its AMA Supermoto Lites effort. The team consists of team owner/rider Tim Shea, Thomas Bordelon, and Mike Ingle. Recently, it also selected Moto Public Relations (MotoPR) as its public relations and marketing agency.

“We are very excited about the upcoming 2008 season,” said Tim Shea, owner and team rider. ”Everything is coming together for our team. Thanks to Darren and Geoff at DNA Energy Drink for their major support, and also a big thanks to Bryan Peckinpaugh of MotoPR. His firm has been working non-stop to help build our team.”

The three team riders take their motocross talents to the AMA Supermoto Series. Shea won his class at the 2007 White Brothers Amateur Vet World Championships in Texas. Bordelon raced the Texas round of the AMA Supermoto Series last year as a Pro Am with lap times on par with the AMA Supermoto premier class. Ingle raced the infamous Pikes Peak International Hill Climb, finishing sixth in the 450cc motorcycle class in 2007. The team’s goal is to have all three riders in the top ten in the Lites class this season. It has purchased a 40-foot transporter that provides exposure for sponsors and will serve as team headquarters during the race weekends.

Partnering with DNA Energy Drink, the Houston, Texas-based Shea Supermoto Racing will have fan promotions at every round leading up to a final race drawing that includes a pit bike outfitted with team graphics as the grand prize. More information on the team can be found at www.sheasupermoto.com.

MotoPR is providing the team with the structure and expertise to have an integrated public relations and marketing effort to market sponsorships and provide publicity for team members and sponsors.

MotoPR’s Peckinpaugh added, “Tim Shea and Team DNA Energy Drink/Shea Supermoto Racing are making a major effort to participate in AMA Supermoto, especially as a first-year team. We are thrilled to be working with them.”

Team DNA Energy Drink/Shea Supermoto Racing has race and practice bike, presenting, and associate sponsorships available. You can learn more about the team and available sponsorships by contacting Bryan Peckinpaugh with MotoPR at (313) 575-1245 or bryan@motopr.com.

About MotoPR

Detroit, Michigan-based Moto Public Relations (MotoPR) is a public relations and marketing firm concentrating on the motorcycle arena of action sports. Its priority is to create great interest by the corporate and mass media sector in motorcycle racing while providing athletes, teams and other properties the tools to maximize appeal. Services include branding, public relations programming, sponsorship acquisition and management, media relations, media training, promotion development, event management, and advertising. To learn more about its services, visit www.motopr.com.